What is the Shaz Method?

The Shaz Method is a lead system we install inside GoHighLevel: diagnose where leads leak, architect funnels and pipeline stages, automate speed-to-lead and nurture, connect your tools, and operate with reporting. Snapshots, pipelines, calendars, automations — in an account you own. Not a custom CRM. It was built across a decade of agency work and founder-run ventures, including a homestay and resort booking platform.

Why GoHighLevel? Why not a custom CRM?

Because glue is not a strategy, and a custom CRM is a second job. GHL already has funnels, pipelines, calendars, SMS, email, and workflows sharing one contact ID. We implement the method inside that runtime. You are not paying us to invent another database.

What do you actually build in GoHighLevel?

A snapshot of the catch: pipeline stages named for how you close, calendars and forms on the same contact, speed-to-lead and nurture automations, tagging so source stays attached. Then we operate it. We do not replace GHL with our own app.

How does pricing work?

Three plans on one ladder. Setup is $250 once: we install the method in your GoHighLevel account. Core is $397/month: we operate GHL, organic social, and email/SMS. Growth is $697/month: Core plus paid ads and the extra pipes (tracking, CRO, missed-call text-back, reputation, strategy). Ad spend, GHL platform fees, and SMS credits stay on your accounts.

Is the $250 setup required?

Start with Setup if the catch is not in your GoHighLevel account yet. If you already have a mature GHL install, the diagnostic will say whether you need the full $250 or a lighter pass.

What is the difference between $397 and $697?

Core ($397/mo) operates GoHighLevel, organic social, and email/SMS. Growth ($697/mo) includes all of that, plus paid ads and extras: conversion tracking, funnel CRO, retargeting, missed-call text-back, review automation, creative testing, lead scoring, and a monthly strategy note. Media spend is not included in either fee.

Do I need my own GoHighLevel account?

Yes. You own the sub-account (or agency account). We build in your house so you are not hostage to a black-box login. Platform subscription fees are billed by GoHighLevel, not bundled into the $250 / $397 / $697.

Operators who already generate interest — ads, referrals, or inbound, including after-hours booking inquiries — and still lose business in the minutes after someone raises their hand. You need a GoHighLevel account (or willingness to get one). It is a catch problem more often than a traffic problem. It is not a generic hospitality agency, and it is not a from-scratch CRM.

What happens on the diagnostic call?

Twenty minutes. Current funnel, current follow-up, where the clock breaks. You leave with an honest yes/no and a recommended plan (setup + Core or Growth). No retainer starts on that call.

Can I start without a retainer?

Yes. The diagnostic is twenty minutes and free — no invoice, no close on the phone, no month of Growth to “explore.” If it is a yes, setup is $250 once: we install the catch in your GoHighLevel account. Core and Growth are how we operate it after the pipe exists. You can buy setup without attaching a retainer. Work and invoices start only after both sides agree in writing.

What is a snapshot vs a pipeline vs a calendar vs an automation?

A snapshot is the starting structure we load into your GoHighLevel account: stages, forms, tagging, the catch skeleton. A pipeline is how a contact moves after they raise their hand — named for how you close, not a generic “New Lead” graveyard. A calendar is the next step on a real board. Automations are the clock: instant SMS and email, nurture with a stop rule when they book or buy, reminders, an internal ping. All of it shares one contact ID. None of it is a custom CRM.

If we stop, do I keep the GoHighLevel system?

Yes. You own the sub-account (or agency account). Contacts, workflows, funnels, calendars, and numbers stay in your house. There is no “our box.” Setup is priced so the foundation survives a breakup. Automations keep running unless you ask us to shut them off; we are not responsible for decay after we stop.

What is not included in the fees?

GoHighLevel platform fees, SMS and email sending credits, and ad spend. Those stay on your accounts, at cost, with no markup inside Setup, Core, or Growth. We do not bundle a GHL subscription into the $250 / $397 / $697.

Do you guarantee leads, bookings, or revenue?

No. We install and operate a catch-and-nurture system. Results depend on your offer, traffic, fulfillment, and whether a human jumps in when the system asks. If the leak is actually positioning, I will say that on the diagnostic — and you should not pay for a retainer yet. Site copy is not a promise that your numbers will match someone else’s.

Can I pause or cancel a retainer?

After the first 30 days of a retainer, pause with 14 days’ written notice. Work continues through the prepaid month you already paid. Once a month has started, that month is generally not refunded. Pausing stops new charges after the notice period. Existing automations in your GHL account keep running unless you ask us to kill them.

Do I need paid ads before we start?

No. Setup and Core assume you already get some interest — ads, referrals, a 9:41pm inquiry — and you are losing the minutes after the hand-raise. Growth is when you are ready to buy attention into the same pipe. We will not run Growth ads until the catch from setup actually holds.

Does the apply form charge a card?

No. Four steps, then a 20-minute diagnostic. Nothing is charged on that form. If you already paid from a plan page, that path is a 2-step onboarding, not the 4-step wizard. A diagnostic call is not a contract.

What happens in setup week?

After a written yes, we install the method in your GoHighLevel account: snapshot and structure, pipeline, core speed-to-lead, forms, calendars, tagging, a baseline email and SMS path, and handoff notes. Access is to your sub-account. We do not start build work on the diagnostic itself. The first operate report comes with the first retainer month — if that is slower than a course checkout, that is the point.

Is this a hospitality agency or CRM software?

Neither. We implement a lead system inside GoHighLevel for operators who already get inbound — including after-hours booking inquiries — and still lose the next five minutes. The method was stress-tested on a homestay and resort booking platform, a travel marketplace, a founder community, and a farm with no sales team. It is not a generic hospitality retainer, and we do not ship software that replaces GHL.

Is there an affiliate program?

Yes. 20% ongoing on attributed paid invoices: the $250 setup once, and every Core or Growth month they stay. Not a first-invoice coupon. Paid by PayPal. Send people who already get leads but miss follow-up. Become an affiliate from the site footer.

~/shaz-method — zsh — 96×30

shaz-method --init

> scanning 10+ years of agency & founder field data...

> pattern isolated: "lead caught, then lost"

> compiling fix on gohighlevel... done.

GoHighLevel system for catching leads before they go cold

A decade of running an agency, and building ventures of my own, kept surfacing the same one exploitable gap in how businesses handle a lead. I built the fix once — inside GoHighLevel, not as a custom CRM — and I've been installing it ever since. Snapshots, pipelines, calendars, automations. I call it the Shaz Method.

./request-access cat method.js

// exit code 0 — no retainer required to run the diagnostic

01the-leak

It's rarely a traffic problem. It's a catch problem.

You can run flawless ads and still lose the business — because of what happens, or doesn't, in the minutes after someone raises their hand. That's what speed to lead software is for. Most stacks never actually do it.

ERR

Response time exceeded 00:05:00A lead who does not hear back in minutes is already calling the next name on the list.

WARN

Follow-up depends on human memoryNo system means it depends on someone remembering to send touch #3, #4, #5.

ERR

No pipe between toolsAds, forms, calendars, and texts sit in separate corners instead of one pipeline.

WARN

No monitoring process runningWithout reporting, you cannot tell a slow month from a broken automation.

The businesses that grow aren't the ones with the cleverest ads. They're the ones where nothing falls through the crack between "interested" and "customer."
shaz — on what the method is actually for

open the-leak.md →

02how-it-surfaced

I didn't set out to build a "method." I set out to keep clients.

Running a marketing agency for over a decade — and building my own ventures alongside it, from a travel marketplace to a homestay and resort booking platform to a working farm — I kept hitting the same wall. Great creative, decent traffic, and then a follow-up process held together with sticky notes and good intentions.

So I rebuilt the backend inside GoHighLevel — not a custom CRM, not eight tools hoping a Zap holds. Every snapshot, pipeline, calendar, and automation, engineered so a lead gets caught the moment it arrives, nurtured without anyone remembering to do it, and reported on so you always know what's working.

I ran it across my own businesses first. Then for clients. It held up every time. That's the Shaz Method — not a theory, a system I still run today.

03method.js

What actually gets installed in a GoHighLevel implementation

Five functions, called in sequence, each closing a different gap in how leads move — built in your GHL account, not as a replacement CRM.

function diagnose() {

A full audit of how a lead moves today — from first click to closed deal — to find exactly where you are losing people.

funnel auditpipeline reviewsource tracking

function architect() {

Funnels, landing pages, and a GoHighLevel pipeline built around how your business actually sells — not a generic template, and not a custom CRM.

funnelslanding pagespipeline stages

function automate() {

Instant response the second a lead comes in, plus nurture sequences over email and SMS that keep going without you.

speed-to-leadsms/email dripsreminders

function connect() {

Ad platforms, forms, calendars, and payment tools wired into one pipeline, so nothing sits in a separate corner anymore.

integrationstaggingattribution

function operate() {

Ongoing monitoring, monthly reporting, and tuning — so the system keeps improving instead of quietly decaying.

monitoringmonthly reportsoptimization

read the full method.js spec →

04proof.log

Built by running real businesses, not just marketing them

The method wasn't designed on a whiteboard. It was built, broken, and rebuilt across an agency and a handful of my own ventures.

operatorshaz

uptime10+ years in marketing & agency work

ventures4 built and operated end to end

shellgohighlevel

methodshaz-method — stable

curated travel marketplace
homestay and resort booking saas
founder community
permaculture farm

cat proof.log →

05why-ghl.md

Why GoHighLevel?

We build the lead system in GoHighLevel. You own the account. This is a GoHighLevel automation agency for the catch — not a custom CRM, not a generic hospitality shop with a white-label login.

Why GHL instead of a pile of tools

A form app, a calendar, an ESP, an SMS vendor, and a Zap between them is four places to drop the source tag. GoHighLevel keeps funnels, CRM, conversations, and workflows on one contact ID.

What actually gets built inside it

We do not ship a custom CRM. The GoHighLevel setup service is the method in your account: snapshots, pipelines, calendars, automations — then we operate them.

Who this is for

Operators who already get interest — ads, referrals, a booking inquiry at 9:41pm — and still lose the next five minutes. If you need a from-scratch CRM, or you have no offer, this is the wrong product.

read why-ghl.md →

06stack.json

What the snapshot actually contains

Capture, convert, retain — all inside GoHighLevel. This is the runtime the five functions compile to.

{

"capture": [

"funnels", "landing-pages", "forms", "booking-calendar"

"convert": [

"instant-response", "nurture-sequences", "pipeline-automation"

"retain": [

"review-automation", "monthly-reporting", "monitoring"

]

}

open the module spec →

07apply.sh

apply.sh

$ ./diagnose --business=yours --commitment=none

See where your leads are leaking, before we build anything.

A 20-minute call. I will walk through your current funnel and follow-up — and whether GoHighLevel is already in the house — and tell you honestly whether the Shaz Method is the right fit. We install in GHL. We do not sell a custom CRM.

./apply --steps=4 --help cat pricing.json man faq

cat pricing.json →